
Cinemimi[sunday February 27,2011]It’s Hollywood’s most cherished annual ritual. On Sunday, February 27, the US film industry will spruce itself up and strut down the red carpet of the Kodak Theatre in Los Angeles to honour what it has deemed the best movies, performances, and technical contributions of the year.All the excitement, glitter, and designer evening wear cannot hide the fact that the Oscars have, in recent years, become a predictable affair. The awards come on the heels of a lengthy “campaign” season, during which nominees smile their way through endless interviews and studios take out splashy magazine ads to boost their films’ odds,...